News

Discover Swiss wine from a new perspective, with unique and immersive experiences that bring you closer to the winemakers.

Spring changes the rhythm of the day – and that of the glass too. It’s the season for fresh, aromatic and versatile wines. With its incredible diversity, Switzerland has surprises in store in every region.

After the bustle of autumn and the quiet of winter, March marks a special moment for many Swiss wines – bottling time. This is a key stage, shaped by patience, precision, and a touch of emotion.

Spring is the perfect season to discover Switzerland's wine-growing regions on foot. Nature is awakening and the mild temperatures invite you to take long walks.

Swiss wine has firmly established its international appeal. At Wine Paris 2026, held from 9 to 11 th February, 26 Swiss representatives travelled to the French capital, setting a new record for participation. This landmark presence highlights the growing interest among industry professionals in the quality and diversity of Swiss wines.

In the exceptional setting of the Milano–Cortina 2026 Winter Olympics, to be held in Italy from 6 to 22 February 2026, Swiss Wine Promotion is emerging as a key international ambassador for Swiss wine excellence.