Swiss wine takes Manhattan, Ithaca and the world

From the New York Times Center to a lecture hall of more than 1,000 students, Swiss wine is making its case to North American audiences this week.
Friday 30 Oct 2026Export

From the New York Times Center to a lecture hall of more than 1,000 students, Swiss wine is making its case to North American audiences this week.

Discover Alpine Wines: Free Live Keynote at Cornell University

And the world can join in. This Friday, 6 November, at 13:00 EST (19:00 CET), Cornell University’s eCornell broadcasts High Altitude, Hidden Gems: Alpine Wines Revealed, a free live keynote tasting with Wine Storyteller, Writer and Educator Marc Checkley and Teaching Professor Cheryl Stanley of Cornell’s Nolan School of Hotel Administration.

Register free: Cornell University Online Keynote

Bringing Swiss Wines to a New Generation

The broadcast is the highlight of a tour organised to bring the wines of Vaud, Valais, Neuchâtel and Graubünden to new and younger audiences. Swiss winemakers, Cornell and various New York venues are supporting it.

After a sold-out masterclass at Manhattan’s Community Wine & Spirits on 2 November, today, 4 November, more than 900 Cornell first-year hospitality students and 150+ advanced students will discover and taste the Swiss and Alpine wine stories.

On 7 November, Marc leads pop-up masterclasses for 200+ guests at the Hotel Society’s annual reception at the New York Times Center. A rare magnum of Jean-René Germanier’s Cayas 2020 is up for auction that evening.

Next Stop: London – Chasselas and Pinot Noir in the Spotlight

Following this, Marc heads to London, where on 11 November he hosts a Chasselas and Pinot Noir masterclass, organised by Simon Hardy, at iconic Mosimann’s.

Tickets: The Two Grapes That Define Swiss Wine

Discover Switzerland’s Wines Beyond the Glass

Switzerland: The Smart Traveller’s Wine Guide, supported by Swiss Wine Promotion, Vaud Vins and Switzerland Tourism, is now also available at The Lavaux Wine Bar in New York and the Cornell University Bookstore.

Switzerland. Naturally.