Sustainable Swiss Wine: an explanation of the new label

The new ‘Sustainable Swiss Wine’ label allows you to recognise wines from responsible Swiss production at a glance. It stands for sustainability, regional origin and high quality standards.
© Polyconsult
Tuesday 04 Aug 2026Sustainability

A label for sustainable Swiss wine

More and more people want to shop consciously and know how a product has been made. The new ‘Sustainable Swiss Wine’ label helps you do just that: it identifies wines that have been produced according to clearly defined sustainability criteria.

Sustainable Swiss Wine

What does the label mean?

The label combines environmental, social and economic requirements into a single standard for the Swiss wine industry. Wineries commit to treating nature responsibly, ensuring fair working conditions and maintaining production that is sustainable in the long term. At the same time, great importance is placed on the quality of the wines.

Focus on Swiss origin

A wine bearing the ‘Sustainable Swiss Wine’ label is made from grapes grown in Switzerland. The label therefore stands not only for sustainability, but also for regional origin and the work of Swiss winegrowers.

A common symbol for the sector

The label was developed jointly by the Swiss wine industry and builds on the long-standing standards of VITISWISS. It does not simply replace previous labelling schemes, but creates a uniform and easily understandable symbol for sustainably produced Swiss wines.

Making sustainability visible

The new label highlights Swiss winegrowers’ commitment to people, the environment and quality. This makes it easier for you to find your way around when buying wine and to make an informed choice in favour of sustainably produced Swiss wine.

Switzerland. Naturally.